The Next Big Thing – Superdrug

SUPERDRUG SEEKS THE NEXT BIG THING IN HEALTHCARE

– Retailer’s ‘Open House’ event offers unique opportunity for health and wellbeing brands –

Following on from the hugely successful beauty Open House event launched by Superdrug in April, the retailer is now extending the invitation to up and coming health and wellbeing brands. Superdrug is looking for new healthcare suppliers that would like to explore the opportunity of launching their products or services with the high street chain either in store or online.

With an increased focus on health and wellbeing, Superdrug is looking to expand its product and service offering by supporting new talent in bringing their concepts to market both in store and online.  From start-up companies looking to get their foot on the ladder, to emerging brands in healthcare innovation or even kitchen-table inventors with an idea they’d like to bring to life, Superdrug is opening its doors. On Thursday 24th September brands will have the chance to showcase their healthcare products or services to Superdrug’s health and wellbeing experts.

Superdrug is at the forefront of accessible healthcare on the high street and the Open House event is designed to make it easy for smaller companies to pitch to a national retailer in a friendly and informal way. With Superdrug Health and Wellbeing categories[i] spanning everything from traditional areas such as diet and sexual health through to emerging categories like genetics, there are plenty of opportunities to pitch to become a supplier. Whether brands have a product or service suited to an existing category or even launching a completely new category, Superdrug wants to hear from suppliers for both in store and online opportunities.

Healthcare Director at Superdrug, Steve Gray said: “Championing new and innovative talent in health and wellbeing is something we are committed to, ensuring that we are continually growing our product offering to stay relevant to our customers. We have a rich history of bringing healthcare innovation to the high street and it’s important to us that we continually evolve to meet the needs of our customers. This Open House event is a unique opportunity for suppliers, regardless of size or scale, to meet with our healthcare team and we’re excited to hopefully discover the next big thing.”

Gray continued: “Superdrug appeals to everyone, so there’s no restriction on what we’re looking for. It’s open to all types of health and wellbeing suppliers with new and innovative products and services and we look forward to welcoming them on the 24th September.”

The Superdrug Health and Wellbeing Open House takes place in Central London on Thursday 24th September. Suppliers who would like to attend should email SuperdrugOpenHouse@cowpr.com for further information.

For further information please contact the Superdrug health team on:

E: superdrug@cowpr.com or T:  020 7234 9150

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